national arts marketing project
Workshops

Presenter Bios

Nancy L. Salz
President, Nancy L. Salz Consulting, New York , New York

Nancy Salz is president of Nancy L. Salz Consulting, a New York City-based firm specializing in marketing communications management.  Its mission is to improve the productivity of the marketer-agency relationship – and to achieve it, the firm works mainly with marketers in a consulting capacity and in the presentation of training seminar programs in brand marketing communications and agency relations. The firm was founded in October, l983.

Its clients have numbered over half of the top fifty advertisers and include such companies as Toyota, Schwab, Bristol Myers Squibb, and Whirlpool. Salz Consulting has also presented programs in Asia, Europe, and South America for American Express, AT&T, Bayer Consumer Care, and Pfizer Consumer Healthcare (now J&J).

Nancy Salz is the author of How to Get the Best Creative Work from Your Agency: Advertising, Interactive, and Other Marketing Communications (Fifth Edition, McGraw-Hill, 2005). Prior to establishing her consulting company, Nancy spent over fifteen years in advertising, primarily with Ogilvy & Mather. She was also a member of the seminar faculty of the Association of National Advertisers for over ten years.

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