national arts marketing project
2006 Workshops
Workshop Details
Unlock the Puzzle: Create an Effective Marketing Plan (C)
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May 11, 2006
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This workshop will provide you with the tools to craft an effective and efficient marketing plan. From the step-by-step planning process, to the use of market research techniques, to crafting a powerful brand identity, participants will leave the workshop with a greater understanding of how to connect the artists they present with larger audiences that appreciate the art.
Skill level needed to get the most benefit this workshop: Basic
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