cultural tourism initiative (cti)
grant program
A total of $160,000 in direct cash grants has been awarded to the following projects:
(1) Grantee: Adirondack Architectural Heritage (Clinton county)
www.aarch.org
Tourism Partner: Adirondack Regional Tourism Council
Project: Adirondack Rustic Architecture Study Tours
Additional Partners: Camp Sagamore, Minnowbrook Conference Center, The Adirondack Museum, Camp Pine Knot, Beth Joseph Synagogue, St. Williams on Long Point, Inc., Prospect Point, Eagle Island, The Wawbeek, White Pine Camp, Raquette Lake Navigation Company and Adirondack Receptive Services, Ausable Club, private building owners
County (-ies) Served by Project: Clinton, Essex, Franklin, and Warren
The project will create and market an "Adirondack Rustic Architecture Study Tour" that can be offered on a regular basis and targeted to a historic preservation and architecture audience. These outings will be unique opportunities to explore the rich architectural legacy of the region and enjoy fine dining, lodging, and the great natural beauty of the region at the same time. Such outings to explore the Great Camps and other rustic buildings created primarily during the late 19th and early 20th centuries have not been available to the public before.
(2) Grantee: Brooklyn Botanic Garden Corporation (Kings county)
www.heartofbrooklyn.org
Tourism Partner: Best of Brooklyn, Inc. (Brooklyn Tourism)
Project: Experience the Heart of Brooklyn
Additional Partners: Heart of Brooklyn consortium members (Brooklyn Botanic Garden, Brooklyn Children's Museum, Brooklyn Museum, Brooklyn Public Library, Prospect Park, Prospect Park Zoo), Leisure Pass North America, New York Visions, NYC & Company, New York University Preston Robert Tisch Center for Hospitality, Tourism & Sports Management
County (-ies) Served by Project: Kings
Fourth year renewal funding will support the growth and diversification of this comprehensive cultural tourism initiative to attract individuals and groups to Brooklyn's world-class cultural institutions and vibrant neighborhoods. Building on successful products, packages, and relationships developed with industry professionals in prior phases, Heart of Brooklyn will work with its partners to increase tourism in Brooklyn. Primary activities will be product development, market penetration and development (with active pursuit of the domestic student and youth market), web-based promotion and sales, and market segment and industry trend research.
(3) Grantee: Cattaraugus County Arts Council (Cattaraugus county)
www.myartscouncil.net
Tourism Partner: Cattaraugus County Dept. of Planning, Economic Development, and Tourism
Project: Routes to Art
Additional Partners: Greater Olean Chamber of Commerce, Ellicottville Chamber of Commerce, Randolph Area Community Development Corporation, Southern Tier West Regional Planning & Development Board, Regina A. Quick Center for the Arts at St. Bonaventure University, The Ellicottville Memorial Library Gallery
County (-ies) Served by Project: Cattaraugus
Routes to Art is the area's first regional collective of fine artists and artisans that forms the keystone of a regional partnership with tourism organizations and the business sector to promote self-guided driving tours to artists' studios. Targeted market and demographic promotional campaigns will direct day and overnight visitors to artists' studios, increasing the potential for artists to capture direct sales while generating an increase in tourism activity throughout the Cattaraugus region. The project seeks to form a functional and sustainable collective of approximately 40 fine artists and artisans whose work integrates the organic landscape and rural heritage of the county. The project also will feature workshops for participating artists designed to assist in their visitor readiness and knowledge of overall sales and marketing strategies.
(4) Grantee: Columbia County Council on the Arts (Columbia county)
www.artscolumbia.org
Tourism Partner: Columbia County Department of Tourism
Project: Weekends in the Country
Additional Partners: Hudson Opera House, HudsonCityBiz, Chatham Film Festival, Ghent Playhouse, Columbia Hudson Partnership, Columbia County Chamber of Commerce, City of Hudson Arts Entertainment & Tourism Committee, Columbia County Lodging Association, Spencertown Academy, Hawthorne Valley School, Clermont State Historic Site, Olana State Historic Site, Hudson Antique Dealers Association, Shaker Museum and Library, The Theater Barn, Columbia County Historical Society, Martin Van Buren National Historic Site, Hudson Athens Lighthouse Preservation Society, Copake Theatre Company, Austerlitz Historical Society, Walking the Dog Theater Company, Four Nations Ensemble
County (-ies) Served by Project: Columbia, Saratoga, Albany, Rensselaer, Dutchess, Greene, Orange, Putnam, Rockland, Ulster, and Westchester
Weekends in the Country activities will extend Columbia County's tourist season beyond its typical mid-October conclusion. The project will last ten weeks, "bookended" by two of the county's largest events, Columbia County Council on the Arts' 13th Annual Hudson Artswalk, a 10-day multi-arts festival culminating Columbus Day, and the Hudson Opera House's Winter Walk, an afternoon celebration renowned for bringing thousands of family and arts-oriented visitors to Hudson. In between those events, a cornucopia of activities that highlight the bounty of Columbia's rich art, architectural, historical, agricultural, and natural riches will be offered.
(5) Grantee: Dance Theater Workshop Inc. (New York county)
www.destinationchelsea.org
Tourism Partner: NYC & Company
Project: Destination Chelsea
Additional Partners: Chelsea Cultural Partnership members (Atlantic Theater Company, Cedar Lake, Chelsea Art Museum, Dance Theater Workshop, Hudson Guild, Ice Theater of New York, International Print Center, Isadora Duncan Foundation, The Joyce Theater, The Kitchen, McBurney YMCA, The Rubin Museum of Art, Center For Jewish History, Pure Vision Arts, Friends of the High Line)
County (-ies) Served by Project: Manhattan (Chelsea)
Grant support will be provided to the Chelsea Cultural Partnership (CCP), a coalition of cultural organizations and businesses located in Chelsea, in its efforts to bring residents from Manhattan's Upper West Side down to Chelsea through targeted marketing of Destination Chelsea. Via website, newspaper, postcard, and subway advertising, the project will seek to stimulate economic impact by attracting new visitors to Chelsea to take advantage of the area's rich cultural and entertainment life.
(6) Grantee: Harlem Stage/Aaron Davis Hall, Inc. (New York county)
www.harlemonestop.org
Tourism Partner: Upper Manhattan Empowerment Zone
Project: Harlem One Stop - "Destination Uptown"
Additional Partners: Hamilton Heights West Harlem Community Preservation Organization, Mount Morris Park Community Improvement Association, NYC & Company, City College Architectural Center, Harlem Textile Works, Manhattan Borough President's Office, Hamilton Heights Homeowners Association
County (-ies) Served by Project: Manhattan (Washington Heights; west, central, and east Harlem)
Fourth year renewal funding will assist the Harlem One Stop project as it seeks to build on previous accomplishments and expanding community partnerships to collectively leverage resources that will bring more attention and increased visitorship to destinations and attractions in upper Manhattan. The project will seek to increase marketing and promotion of the lesser-known neighborhoods and venues in upper Manhattan, Harlem, and Washington Heights; to target the youth and student performance travel markets with the goal of increasing visitorship, visibility, and revenue to arts organizations in upper Manhattan; and to begin to memorialize places and personalities through historic plaques and trails.
(7) Grantee: Hallwalls Inc. (Hallwalls Contemporary Art Center) (Erie county)
www.hallwalls.org
Tourism Partner: Buffalo Niagara Convention & Visitors Bureau
Project: Beyond/In Western New York
Additional Partners: Advancing Arts & Culture Buffalo Niagara, Albright-Knox Art Gallery, Big Orbit Gallery, Buffalo Arts Studio, Burchfield-Penney Art Center, Carnegie Art Center, Castellani Art Museum, CEPA Gallery, El Museo Francisco Oller y Diego Rivera, Squeaky Wheel/Buffalo Media Resources, UB Anderson Gallery
County (-ies) Served by Project: Erie, Niagara
Grant support will be used for targeted cultural tourism marketing for Beyond/In Western New York, the second such regional biennial collaborative exhibition that joins the resources of 12 area visual arts organizations (museum, arts centers, and galleries) to showcase the art and artists of Western New York and the Eastern Great Lakes region. The marketing campaign will seek to generate significant local, regional, downstate, out-of-state, and national visitation to the greater Buffalo area. The biennial will run over a four-month period in fall 2007 and feature 50 regional artists selected from a submission pool of more than 900.
(8) Grantee: Lower Adirondack Regional Arts Council (Warren county)
www.visitbattenkillvalley.com
Tourism Partner: Towns & Villages of the Battenkill Valley
Project: Seasons in the Battenkill Valley
Additional Partners: Arts Alliance of Washington County, Salem Art Works, Fort Salem Theater, Battenkill Valley Outdoors
County (-ies) Served by Project: Washington
Seasons in the Battenkill Valley will create an awareness of this region of rolling hills and working farms as a cultural destination, one that can provide a unique travel experience; bring new cultural tourists to the area; and generate demand at arts and hospitality venues during non-peak times. The project will generate new visitor revenue through the sale of tourism packages that combine a variety of activities and incorporate several existing cultural weekends.
(9) Grantee: Westchester Arts Council, Inc. (Westchester county)
www.westarts.com
Tourism Partner: Westchester County Office of Tourism
Project: All Fired Up!
Additional Partners: Westchester Art Workshop, The Rye Arts Center, Clay Art Center, Katonah Museum, United Arts of Central Florida, Westchester County Airport
County (-ies) Served by Project: Westchester
The Westchester Arts Council will maximize the tourism impact of All Fired Up! A Celebration of Clay in Westchester. This county-wide collaboration to showcase the ceramic arts represents an unprecedented concordance of cultural events in the county. Through strategically targeted marketing and the creation of incentives such as hotel packages, the council will tap new markets and draw visitors from throughout the nation to Westchester.
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